Most people that know me know that I’m not very fond of Christmas. I don’t enjoy the crowds…nor the decorations…or the last minute shopping. And, as much as I like writing notes, I never send Xmas cards. So, it is surprising – even to me – that I am writing this blog entry on Xmas eve.

In many ways this has been a very difficult year. Wars and the economy have taken a toll on people across the globe, and as I sit at my kitchen table, I find myself wondering what we should celebrate.

The word “hope” comes to mind.

Obama won the presidency on a platform of hope and change. And in the process he has inspired me with a sense of optimism for the future. A sentiment, that I believe is shared by many, regardless of political affiliation, or even nationality.

I hope that during this Holiday Season people will take a moment to celebrate each other, and their own individual hopes for the future.

I believe that hope is about possibilities and dreams. Hope is about potential. Hope is about the future. And so, I hope. I hope for peace and for love. I look forward to this evening and tomorrow and to the New Year. I am hopeful for change…but I will also take it upon myself to do what I can to make it happen.

So, I’d like to wish everyone a Happy Holiday Season….and a New Year filled with hope.

Ciao,

Alfredo Muccino

Author: Alfredo
Category: Brands in general