In a prior post, I made an observation about some Google banner ads I had seen in an online forum, and an assertion that it might be the beginning of the end to google’s reputed aversion to traditional advertising. Since that observation I have seen the new TV spot cobranded between Dell and Google. The Ad features the unique looking Google Search appliance as part of a server rack. The appliance is built by Dell, but branded by Google, the story and video can be found here.

Wonder what we’ll see next……

Author: Alex Littlewood
Category: Advertising, B2B, B2C, Brand Positioning, Brands in general, Consumer Electronics