Archive for August, 2008
Liquid makes news in Portland.
We received some nice press in the local paper in Oregon the other day (The Oregonian) in an article about agencies that are expanding in the Portland area.
We opened up an office in Portland a few weeks ago…but had not yet made a splash about it, because we’re waiting to get a bit more settled in the space and hire a couple more folks. Somehow a reporter heard about us and included us in this article…which was nice. So, I thought I’d share it…so, here it is:
Oregonian Article
Hope to see you in our new space.
We’re located at the base of the Fremont Bridge on the west side of the Columbia River on the edge of the Pearl District. We’re close enough to Union Station to wave to the conductors as the trains go by. Dive bars, coffee shops, and the boutiques of NW 23rd Avenue are all within walking distance.
The address is:
1800 NW 16th Avenue, Suite 205
Portland, OR 97209
T. 503.222.3700
F. 503.222.5883
Here is a photo of our office, The Triangle Building.
Alfredo goes to Brazil!
The pictures above don’t really do justice to the whole story. But I hope that they got your attention! This entry is really not about samba dancers – but samba dancers do make me smile. Actually, the picture was just a cheap way to get you to look. The truth is, I am excited about going to Brazil…but not because of the beautiful dancers. Who would not want to visit Brazil? It’s an amazing country that is full of life, music and fun. And, it’s also a country where I lived for two years when I was little, and I have fond memories of my time there. It will be fun to be back.
The actual reason for the trip is that I will be giving a presentation at “Marketing Mix” - which is the largest gathering of retailers in Brazil, and takes place in São Paulo on September 2nd and 3rd, 2008.
The theme for this year’s event is “The Consumer Transformation: Interactivity and Mobility at the Point of Purchase”. Sponsored by POPAI, the Global Association for Marketing at Retail, the event will discuss how the latest technology trends are affecting the retail industry in Brazil.
My presentation is titled “Building Brand Experiences at Retail”, and is focused on how brands and retailers can leverage branding processes from a strategic and tactical standpoint to increase the effectiveness of marketing initiatives at retail.
For more information check out our News Release, or the POPAI Brazil site.
Just for the record….(just in case) I am practicing my Samba!
Alfredo Muccino
Chief Creative Officer
Liquid Agency
Liquid’s work featured in new design book.
We’re happy to report that our designs have made it into the recently published design reference book: The Best of Business Card Design 8 – a book filled with the very best business card designs the world has to offer. The two projects that are included in the book are the business cards for Prolifiq – a software firm from Portland, Oregon; and the business cards for Liquid Agency.
Culled from thousands of entries created by top designers from over twenty five countries, this book features examples from a wide variety of professions, trades, and job descriptions. Carefully edited by Rex Peteet, the founding partner of Sibley/Peteet, in Austin, Texas – this book features an exceptional assortment of good design work…so, we’re very pleased to have made the cut.
In case you’d like to add this volume to your design library, here’s a link to purchase the book.
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